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Kylie Jenner is no longer at the top of Instagram’s rich list

Home> Celebrity> News

Published 08:52 21 Jul 2023 GMT+1

Kylie Jenner is no longer at the top of Instagram’s rich list

Kylie Jenner has been overtaken on Instagram's rich list despite making a whopping amount on sponsored posts

Callum Jones

Callum Jones

While the vast majority of us use Instagram to post a few holiday pics, many celebrities make a fortune from the social media app.

As we post a rather embarrassing photo of us looking like a lobster after consuming too much sun, celebrities like Kylie Jenner make millions just from a single post.

How life could be so different, eh?

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But while Kylie still makes mega money from a post on the Meta-owned social media site, she is actually no longer Instagram's highest earner.

Kylie is now the second highest earner on Instagram.
Instagram/@kyliejenner

No, as this crown now belongs to former Manchester United and Real Madrid footballer Cristiano Ronaldo, who is currently applying his trade in Saudi Arabia with Al Nassr.

The 38-year-old footballer pockets a whopping $2.4 million per sponsored post, way ahead of Kylie's $1.9 million.

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Ronaldo has brought a lot of that in through promoting health and wellness brand Therabody, cryptocurrency exchange Binance and sports website LiveScore on his account.

The reason as to why the football star rakes in so much per sponsored post is a pretty obvious one, he is the most followed person on Instagram.

Boasting a whopping 597 million Instagram followers, Ronaldo is ahead of the likes of fellow football star Lionel Messi, singer Selena Gomez and beauty mogul Kylie.

The Keeping Up With the Kardashians star has made much of her money from sponsored posts by promoting fashion giant Jean Paul Gaultier, alongside some of her own brands including Kylie Cosmetics and Kylie Swim.

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Kylie's dropping in the rankings comes after she admitted that the Kardashian family had a responsibility to young women who saw their posts.

Kylie recently said she has a responsibility to young women.
Instagram/@kyliejenner

In the latest episode of The Kardashians, the 25-year-old said: “I just feel like we have huge influence and like what are we doing with that power?”

“I just see so many young girls on the internet now fully editing [their pictures]. Like, the editing!

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"I went through that stage, too. I feel like I’m in a better place but other people can instil insecurities in you."

As for the rest of the highest earners on Instagram, as per The Sun, Lionel Messi sits in third place taking $1.7 million per post for advertising the likes of Adidas and Budweiser.

Selena Gomez is fourth on the list, followed by Dwayne Johnson in fifth place.

Meanwhile, fellow Kardashians are also in the top ten - with Kim in sixth and Khloe the ninth biggest earner on the social media app.

Featured Image Credit: Instagram/@kyliejenner

Topics: Kylie Jenner, Instagram, Social Media

Callum Jones
Callum Jones

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