All celebs that attend the Grammys receive gift bags worth $60,000
All of the celebrities who attended the Grammys received gift bags worth a whopping $60,000, which to them is probably like pocket change.
Imagine that - tons of cool and expensive products given away for free to people who are already rich and famous. Typical, eh?
As unfair as it might seem, let's face it: we all want to know what goes inside.
The gift bags - or gift suitcases, in this case - were selected and handed out by Distinctive Assets, the same Los Angeles marketing company behind the $200,000 Oscars party favours.
Advert
Last night's (5 February) ceremony at the Cyrpto.com Arena marked the firm's 23rd year at the Grammys, and the team certainly pulled out all the stops.
Although some celebs might have felt disappointed they didn't go home with a golden gramophone, at least they could wheel home their suitcase full of treats - far better than most of us who go home after a night out with nothing but an empty bank account.
Among the approximately 75 gifts and experiences, music stars were treated to the latest tech, including a cordless robotic pool cleaner by Aiper and WowWee's yet-to-be-released robot dog named Dog-E.
Oh, and as if pop stars and their rich associates weren't beautiful enough, they also received a $10,000 voucher for liposuction with Dr Thomas Su at ArtLipo Plastic Surgery and $10,000 worth of 'aesthetic treatments'.
Then you had a pair of Swarovski crystal flip-flops by Havaianas, a fine bubble shower head and heart-shaped brush from ReFa, Aspex Eyewear's 'virtually indestructible' Turboflex sunglasses and some luxury costume jewellery by GrosséJapan.
And let's not forget a bottle of Frontera Wines' premium Chilean Cabernet Sauvignon, the official wine of this year's Grammys.
Distinctive Assets didn't forget the parents of the music world either, as the free favours included a Bugaboo Fox 3 stroller valued at over $1,000.
Even if they don't have a kid, they could have at least used it to cart their swag around. Then again, they probably have staff to do that.
Smaller businesses were also represented with items from companies such as Kaleidoscope haircare and Miage skincare.
Lash Fary, owner of Distinctive Assets, said in a statement: "We’re excited to be back in Los Angeles and to once again be creating amazing Grammy gift magic.
"While our gifts are known far and wide for being fun, fabulous, useful and unique, they also serve a grander purpose.
"Many of the brands we include are from a diverse and inclusive array of small businesses who meaningfully benefit from the worldwide exposure that being associated with Music’s Biggest Night afford them."
You never know - maybe Beyoncé's at home playing with her robot dog right now... nah, she's probably too busy
Daisy Phillipson