Raygun could be set to make millions from viral fame despite scoring zero at Olympic Games
Raygun, real name Dr Rachael Gunn, could end up making the big bucks after her appearance at the Olympics
Raygun might have not had the Olympic success that she hoped for, but she could now financially gain from her experience.
The dancer, real name Dr Rachael Gunn, has gone viral in recent days following her performance in the Olympics after breakdancing was introduced to the Games for the first time in history.
Her performance was hailed as 'hilariously ridiculous' by viewers and the Australian competitor went on to receive a score of zero from the judges.
One judge has since spoken out and defended their undeniably harsh scoring.
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Breakdancing judge MGbility told News Corp: "I feel personally very sorry. The breaking and hip hop community definitely stands behind her.
"She was just trying to bring something new, something original and something that represents her country.
"We stay with her. Just her level was maybe not as high as the other competitors.
"Again, we're using a comparative judging system. Her competitors were just better but it doesn't mean that she did really bad. She did her best."
You get an A+ for effort from me, Rachael!
While the Olympics didn't go the way Raygun might have wanted, she could now rake in the cash through endorsements.
Speaking to Mail Online, marketing and public relations expert Max Markson spoke of the dancer's 'enormous brand'.
"Her reputation in Australia isn't that great, but she is famous across the world," he went on.
"I don’t think everyone else in other countries is conscious of how Australians feel about her. I think Australian marketers will be avoiding her for that reason, but there will be somebody in this country who will go for it.
"She will get international offers from sports shoe brands, like Adidas or Puma, food companies like McDonald's or KFC, electric cars like BYD, and she will get a phone company like Telstra or Optus or Vodafone.
"There will be other international companies that want her as well."
According to Markson, big brands like these will pay up to $500,000 for endorsement deals, meaning Raygun could easily make herself a millionaire should she land some.
"She has a PHD, she has a genuine background, so she will also get speaking engagements. She also has an appeal for kids," he continued to say. "People will also want her for TV, there will be a TV gig for her in the next six months."
While the breakdancing event sure got people talking at Paris 2024, it looks like it's been scrapped for the next Games.
As it stands, 'Breaking' is not on the roster for the 2028 Olympics in Los Angeles. Sports like cricket, baseball and flag football have been added instead.
IOC President Thomas Bach said that the new sports added for LA 2028 are 'in line with the American sports culture and will showcase iconic American sports to the world'.
Niamh Shackleton