• News
  • Film and TV
  • Music
  • Tech
  • Features
  • Celebrity
  • Politics
  • Weird
  • Community
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • SPORTbible
  • GAMINGbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
TikTok
YouTube
Submit Your Content
Travis Kelce gains more than 300,000 followers with merch sales also going up by 400% since dating Taylor Swift

Home> Celebrity> News

Published 17:29 26 Sep 2023 GMT+1

Travis Kelce gains more than 300,000 followers with merch sales also going up by 400% since dating Taylor Swift

It seems anything Taylor Swift touches turns to gold.

Katherine Sidnell

Katherine Sidnell

It seems anything Taylor Swift touches turns to gold, literally!

Although the ‘Anti-hero’ singer has yet to confirm her relationship with Travis Kelce, the NFL star has had a major boost in popularity in recent days.

After having been recently spotted with Swift, the Kansa Chiefs plays has reportedly gained over 300,000 new followers on social media as sales of his merch have also gone up by 400 per cent, according to business investor Joe Pompliano.

Earlier this year, Swift was said to have split from her long-term boyfriend Joe Alwyn after six years – in a move that shocked fans.

Advert

And since then, Swifties have been speculating about who the singer will date next.

The NFL star had a major popularity boost amid his rumoured relationship with Swift.
Getty/Cooper Neill

As interest in her love life reached fever pitch, the ‘Bad Blood’ singer was recently spotted watching a Kansas Chiefs game with Kelce’s mom.

Later the same day, Swift was seen leaving the stadium with him by her side.

Advert

And Sunday’s sighting (Sept 24) seems to have already boosted Kelce’s popularity and bank balance.

Pompliano explained this in a tweet, saying: “Travis Kelce has had a busy 24 hours: 7 catches for 69 yards and a TD, gained 300,000+ social media followers, 400% increase in the NFL, Top 5 selling jersey in the NFL.”

He then joked: “That's the Taylor Swift effect.”

Kelce’s Instagram seems to confirm his huge surge in popularity, with the American footballer’s page finally passing 3.1 million followers over the weekend.

Advert

According to USA Today Sports, Boardroom noted that his follower count had increased by 250,000 this week.

And incredibly, fans aren’t just showing their support on social media though as sales of the player’s merch have also reportedly skyrocketed.

The 'Bad Blood' singer was spotted leaving the lockeroom with her rumoured beau.
X/Jarrett Payton

Sports retailer, Fanatics, reported that Kelce was among the top five bestsellers in the NFL as people have been purchasing his NFL jersey - with a site spokesperson telling TMZ that there was 'nearly a 400 percent spike' of sales throughout their sites.

Advert

And whilst the ‘Taylor Swift’ effect might be helping raise his profile, the Kansas Chiefs player was already having a pretty great year.

After winning the Super Bowl, the 33-year-old is expected to be taking home a bumper bonus of $157,000 (£128k).

And if that weren’t an epic enough pay day, he has reportedly earned an extra $5 million (£4.1m) thanks to major brand deals with Nike, T-Mobile, McDonald's and Old Spice.

However, he’ll have to go some way to out-earn his rumoured girlfriend.

Advert

Business Insider estimates that he earned roughly $12.3 million annually as the tight-end for the Chiefs – even after clinching the Super Bowl.

Meanwhile, Swift earned a staggering $13 million each night of her Eras tour and could gain even more once her sell-out concert is made in a blockbuster.

We can’t imagine that kind of bank balance, not in our ‘Wildest Dreams’.

Featured Image Credit: Jason Hanna/Getty Images/David Eulitt/Getty Images

Topics: US News, Celebrity, Music, Taylor Swift, NFL

Katherine Sidnell
Katherine Sidnell

Katherine is an entertainment journalist with a love of all things nerdy. Starting out writing Doctor Who fan fiction as a kid, she has gone on to interview the likes of Matt Damon, James May and Dua Lipa to name a few. Published in The Sun, The Daily Mail and Evening Standard - she now joins Ladbible as resident nerd in chief.

X

@ksidnell

Advert

Advert

Advert

Choose your content:

14 hours ago
a day ago
2 days ago
  • 14 hours ago

    Leonardo DiCaprio's girlfriend suffers wardrobe malfunction during Jeff Bezos' wedding as she reveals what happened

    Luckily, she didn't seem too fazed by it

    Celebrity
  • a day ago

    Glee star Cory Monteith's parents tragically die weeks apart following his death 12 years ago

    Cory died in 2013 shortly before filming began for Glee season five

    Celebrity
  • 2 days ago

    Eminem’s daughter Hailie Jade opens up about the 'struggle her dad faced’ as she reflects on her childhood

    The music legend's daughter Hailie Jade explored her father's struggles with fatherhood as she embarks on her own parenting journey

    Celebrity
  • 2 days ago

    Lauren Sánchez shares surprising detail from wedding to Jeff Bezos after invite leak had everyone saying the same thing

    Lauren Sánchez's wedding to Jeff Bezos featured a surprise that even the Amazon founder couldn't have predicted

    Celebrity
  • Taylor Swift fans go wild after bodyguard allows Travis Kelce to make sweet gesture during date
  • Eye-watering amount Taylor Swift has reportedly made the NFL since she started dating Travis Kelce
  • Taylor Swift loses 150,000 Instagram followers after savagely being booed at the Super Bowl
  • Fans concerned for Taylor Swift after spotting alarming detail on date night with Travis Kelce