Jenna Ortega gained 10 million followers on Instagram shortly after Wednesday was released

Jenna Ortega is the woman on everyone's lips after Netflix released the hit series Wednesday.

It's a modern reboot on the infamous Addams family but focuses on Wednesday Addams as she gets dropped off to Nevermore Academy.

Ortega plays the lead role and it's safe to say her star has risen dramatically because of the series.

The 20-year-old actor has seen her Instagram following skyrocket since Wednesday dropped on Netflix on November 23.

At that time, Ortega had an impressive 9.43 million followers on the social media app, according to Instrack.

In the 10 days following, that number grew by 10 million people.

There were some days where she gained a million followers in just a 24 hour period. That is outrageous.

She's now sitting on 20.9 million followers.

But this should be no surprise for people who have been watching how massive Wednesday has become.

A jaw-dropping 341.2 million hours had seen the series in the seven days after it had been released.

Wednesday officially knocked off the highly-anticipated season four of Stranger Things, which previously held the record with 335.01 million hours from May 30 to June 5.

However, the all-time record holder is Squid Game (which was in Korean), clocking 571.8 million hours viewed in its streaming debut.

Wednesday is not just breaking viewing records; it's also scored a high record on Rotten Tomatoes too.

The series earned a 71 per cent critics' score while receiving 86 per cent positive reviews among its audience score, too.

Tim Burton, who is at the helm of the production, sat down with Empire Magazine to open up about what inspired him to sink his teen in the spin-off show.

He told the outlet: "It just spoke to me about how I felt in school and how you feel about your parents, how you feel as a person. It gave the Addams Family a different kind of reality. It was an interesting combination.”

He added: "In 1976, I went to a high-school prom. It was the year Carrie came out. I felt like a male Carrie at that prom. I felt that feeling of having to be there but not be part of it."

He continued: "You know, Wednesday and I have the same worldview. If she’d been at that prom back in 1976, maybe the director wouldn’t have felt quite so lonely."