YouTuber Dream gained more than one million followers after his face reveal on Sunday (2 October), having drawn fans in across his social media platforms.
The popular Minecraft video creator – who, until recently covered his identity using a smiley face mask – announced at the weekend that he would be unveiling his face on YouTube, saying one reason he’d decided to do so was because his friend, YouTuber GeorgeNotFound, was moving from Britain to join him in the US.
He told fans on Twitter: “Will be premiering my face reveal video on YouTube in around 2 hours. My next tweet will be a picture of me and my best friends finally being together.”
Dream, whose real name is Clay, later shared a video of himself speaking to the camera for the first time without his mask on, saying: "My name is Clay, otherwise known as Dream online. May have heard of me.
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"Why now? Why are you finally revealing your face?
"It's because George – he's my best friend, he's been in the UK trying to get a Visa to come to America, to come move here and move in with me.
"George is going to be in the airport. I'm going to meet him for the first time. I've known him so long, feels like my entire life.
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"My goal was to just start doing things – get out. Meet creators, say hi to my friends, finally.
"Just get out in the world. I've been bunkered up.
"People are trying to leak my face. Tiny bit too much. I love you guys, but sometimes a little, little far."
And it seems the stunt more than paid off, as the YouTuber collectively acquired more than one million followers on his social media pages in the 24-hour period after the reveal.
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According to Social Blade, on YouTube, Dream gained 300,000 followers on Sunday – having dropped the reveal that evening – before gaining a further 200,000 on Monday.
On Twitter, he gained 201,275 followers on Sunday and a further 44,905 on Monday, while on Twitch he gained 69,435 on Sunday and 5,033 on Monday.
As for Instagram, Dream racked up 125,360 followers on Sunday and 84,867 on Monday.
Altogether, this means Dream reeled in an incredible 1,030,875 followers off the back of his face reveal across the four platforms.
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Jess Hardiman