Apple has turned its most-hated feature into iPhone 14 Pro gamechanger

Apple has received widespread praise after unveiling an update to one of its most-hated features on the iPhone 14 Pro. 

Yesterday (7 September), the multinational technology company introduced a 'shape-shifting, multitasking, head-turning, game-changing iPhone experience' which will be featured on its upcoming releases, the iPhone 14 Pro and iPhone 14 Pro Max.

The old version of the feature didn't get much love from iPhone users, but the update has since sparked interest and even been branded as - even on its own - being 'a good reason' to upgrade.

The feature - called the Dynamic Island - replaces the banner which pops up and down at the top of your screen when you receive a notification, such as a call or message. It received criticism, particularly for its design, clunkiness and lack of room for status icons.

However, it's gone through a tidy up, has been made much neater and has been made an alway-on-display cutout which fluidly flows into different shapes to 'clearly convey important activities like Face ID authentication'.

So now, whether you're listening to music, waiting for a taxi, when your phone is on silent, you're voice recording, timing on your stopwatch or checking if your AirPods are connected, you can see it all via a small, smooth and immaculately presented and smoothly expanding bar.

Going further into the Dynamic Island, if users tap on it and hold, the cut-out enlarges so you can see more information and then with a swift swipe you can return it to its neat and tidy seat at the top of the screen.

The technology company's senior vice president of worldwide marketing, Greg Joswiak describes the revamped feature as being 'an innovative new way to receive notifications and activities'.

Apple writes on its website: "The Dynamic Island enables new ways to interact with iPhone, featuring a design that blends the line between hardware and software, adapting in real time to show important alerts, notifications, and activities.

"With the introduction of the Dynamic Island, the TrueDepth camera has been redesigned to take up less of the display area. Without impeding content on the screen, the Dynamic Island maintains an active state to allow users easier access to controls with a simple tap-and-hold.

"Ongoing background activities like Maps, Music, or a timer remain visible and interactive, and third-party apps in iOS 16 that provide information like sports scores and ride-sharing with Live Activities can take advantage of the Dynamic Island."

People online have already readily praised the feature.

One Twitter user said: "Apple did the MOST much with Dynamic Island on the new iPhone 14 Pro."

Another write: "Surprisingly, this is one of the parts that I love about the iPhone 14 Pro series. Dynamic Island is not exactly the best solution to replace that notch, but it is one step ahead of older iPhones. And the implementation is excellent."

A third commented: "I’m sold on the iPhone 14 Pro with this dynamic island. Genius marketing in blurring software with hardware."

A final user even resolved: "OK, this dynamic island looks so smooth!!! That alone might be a good reason to get an iPhone 14 Pro!"

The iPhone 14 is set to hit shelves on 16 September, while the 14 Plus is due to be launched on 7 October.

The regular model will cost you $799 (£849 in the UK), while the Plus model will set you back $899 (£949 in the UK).

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