• News
  • Film and TV
  • Music
  • Tech
  • Features
  • Celebrity
  • Politics
  • Weird
  • Community
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • SPORTbible
  • GAMINGbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
TikTok
YouTube
Submit Your Content
You'd make a serious amount of money if you invested $1,000 into Netflix 20 years ago

Home> Film & TV

Published 19:17 9 Dec 2022 GMT

You'd make a serious amount of money if you invested $1,000 into Netflix 20 years ago

Hindsight is a wonderful thing

Gabriella Ferlita

Gabriella Ferlita

google discoverFollow us on Google Discover

Hindsight is a beautiful thing. Except, when it means you could have made some serious money, in which case, it’s pretty damn annoying.

But those interested in investing might be intrigued to know that if they invested just $1,000 into Netflix 20 years ago, they could be raking in a pretty nice amount of cold, hard cash. Check out the video below:

Thanks to the video by Sigma Finance, we're now kicking ourselves, too.

Advert

Although we associate the streaming platform with our favourite binge-worthy series and movies, Netflix was actually originally launched in 1997 as a video-rental company by Reed Hastings and Marc Randolph.

Their subscription-based service was simple. Users simply paid $19.95 per month and were able to access unlimited content, with no due dates or late fees, which were physically mailed to them in the iconic red envelopes.

The old-school subscription service also had a ‘queue’ that subscribers could use to identify the order in which their chosen DVDs should be sent to them, as well as an automatic delivery system which sent out their next DVD as soon as their previous tape was returned.

Going back 20 years ago, Netflix was still a DVD delivery service.
H. Mark Weidman Photography / Alamy Stock Photo

That’s right - there was no simultaneous starting of different TV shows and movies in the 90s! What a time to be alive.

After they reached just under 300,000 subscribers in 2000, Hastings setup a meeting with former Blockbuster CEO John Antioco and proposed that he buy Netflix for $50 million.

Antioco turned down the offer and even went as far as to laugh at Reed and the team. I’ll bet any money he has some regrets about that.

But fast forward a couple of years, and in 2002 - which is now 20 years ago - and the company went public in May, where the company was valued at $309.7 million.

It wasn't until 2007 that Netflix expanded to its online Watch Now service.
Unsplash / charlesdeluvio

It also opened its regional warehouse, where overnight delivery options were rolled out in response to subscriber complaints that it was taking too long for viewers to receive their DVDs in the post.

Four years later in 2006, the Netflix team became profitable, having generated over $80 million - while subscribers increased to 6.3 million.

In the year following, Netflix would start to become the platform we know and love today. The company started to roll out streaming content to TVs, computers and tablets (can you believe we had those back in the day?) through a service they dubbed as Watch Now.

The first trial began in Canada with just 1,000 titles and was originally included for free with the $5.99 subscription tier for physical DVDs.

The brand has been around a lot longer than people think.
Thibault Penin / Unsplash

It wasn’t until 2010 that Netflix decided to focus more on streaming.

Reed told investors: "Three years ago we were a DVD by-mail company that offered some streaming. We are now a streaming company which also offers DVD by mail."

As of last year, Netflix reached 209 million subscribers in over 190 countries - a pretty amazing feat for a company that was laughed at by a former rival video businessman.

Featured Image Credit: Yevhen Shkolenko / H. Mark Weidman Photography / Alamy Stock Photo

Topics: Film and TV, Money, TikTok

Gabriella Ferlita
Gabriella Ferlita

Gabriella Ferlita is a full-time journalist at LADbible Group, writing on lifestyle, communities and news across Tyla, LADbible and UNILAD. When she's not writing, she's fussing over her five-year-old Toyger cat, Clarence.

X

@Gabriellaf_17

Advert

Advert

Advert

Choose your content:

2 days ago
3 days ago
4 days ago
  • JC Olivera/Variety via Getty Images
    2 days ago

    Gillian Anderson slams Hollywood gender pay gap as she details being offered 'huge percentage less than male costar'

    The X-Files star is just as iconic as her roles.

    Film & TV
  • Jimmy Kimmel Live! / Youtube
    3 days ago

    Jimmy Kimmel begs Trump to let him host White House Correspondents' Dinner with promise of ‘brand-new award'

    Tlate-night host cheekily teased the president to 'give the people what they want'

    Film & TV
  • Universal/Getty Images
    3 days ago

    Jason Biggs shares honest update on whether American Pie 5 could happen

    The actor even shared his thoughts on where Jim is now...

    Film & TV
  • Axelle/Bauer-Griffin/FilmMagic
    4 days ago

    Ryan Gosling reveals how his daughters played 'hilarious' key role in Project Hail Mary's production

    The actor relied on his two daughters to shape part of his conversations with his alien co-star

    Film & TV
  • Surprising amount of money you’d have if you invested $1,000 in Netflix 10 years ago
  • Someone who invested $7,793 into Bitcoin 14 years ago and only just accessed it is now worth a staggering amount
  • Insane amount of money woman behind ‘disaster girl’ meme made from iconic picture taken 20 years ago
  • Bridgerton make-up artist explains change in style as Netflix viewers share theory over character’s ‘glow down’