It's been a bit of an awkward moment for Kid Rock after he was seen drinking Bud Light.
While this normally wouldn't be cause for a headline like 'Celebrity Drinks Beer', it's important considering the singer's history with the specific brand.
Bud Light has had a hectic few months after unveiling trans influencer Dylan Mulvaney as an ambassador.
Advert
The company sent packs of beer featuring her face to celebrate her first full year as an 'out-and-proud trans woman'.
They also involved her in their March Madness campaign and it sparked a lot of hate from conservative people.
One of those individuals was Kid Rock, who was so angry at the thought of a trans person drinking his beloved beer that he uploaded a bizarre video to social media.
Kid Rock, whose real name is Robert James Ritchie, showed himself shooting at cans of Bud Light to show his distaste for the Mulvaney campaign.
Advert
"Grandpa is feeling a little frisky today," he said in his video.
"Let me say something to y'all and be as clear and concise as possible," he continued before the camera panned to reveal he was holding the weapon. Kid Rock then shot some crates of Bud Light placed on a table in the distance.
After planting holes in the cans, he felt the need to clarify the reasoning behind his unnecessary display of macho toxicity, addressing Bud Light directly.
"F*** Bud Light and f*** Anheuser-Busch. Have a terrific day," the singer said.
Advert
That was in April and fast forward to August and it seems like his anger has calmed down a little.
TMZ posted photos of Kid Rock at a Colt Ford concert in Nashville on August 17 with an unmistakable blue can of Bud Light in his hands.
Well, safe to say people on social media had a field day with the news.
He hasn't spoken out yet on the issue so we'll have to wait and see whether he's changed his mind on the beer or it was simply a coincidence.
Advert
Kid Rock wasn't the only person to be upset by the Dylan Mulvaney campaign.
Loads of people turned their backs on the brand and it ended up causing Bud Light to lose its title as America's favorite beer.
It was kicked off its throne by Modelo Especial - a beer owned by Grupo Modelo, a large brewery in Mexico, which also includes export brands such as Corona and Pacifico.
By early June, Bud Light represented 7.3 percent of US retail-store beer sales across four weeks compared to Modelo, which represented 8.4 percent according to consulting firm Bump Williams' analysis of Nielsen data, cited in The Wall Street Journal.
Topics: US News
