unilad homepage
unilad homepage
    • News
      • UK News
      • US News
      • World News
      • Crime
      • Health
      • Money
      • Sport
      • Travel
    • Music
    • Technology
    • Film and TV
      • News
      • DC Comics
      • Disney
      • Marvel
      • Netflix
    • Celebrity
    • Politics
    • Advertise
    • Terms
    • Privacy & Cookies
    • LADbible Group
    • LADbible
    • SPORTbible
    • GAMINGbible
    • Tyla
    • UNILAD Tech
    • FOODbible
    • License Our Content
    • About Us & Contact
    • Jobs
    • Latest
    • Archive
    • Topics A-Z
    • Authors
    Facebook
    Instagram
    X
    Threads
    TikTok
    YouTube
    Submit Your Content
    Kid Rock seen drinking Bud Light despite waging a boycott against the brand

    Home> Celebrity> News

    Published 21:59 20 Aug 2023 GMT+1

    Kid Rock seen drinking Bud Light despite waging a boycott against the brand

    The controversial singer filmed himself shooting cans of Bud Light to protest Dylan Mulvaney being an ambassador.

    Stewart Perrie

    Stewart Perrie

    google discoverFollow us on Google Discover
    Featured Image Credit: Jeff Bottari/Zuffa LLC via Getty Images. Instagram/Kid Rock

    Topics: US News

    Stewart Perrie
    Stewart Perrie

    Stewart Perrie is a Senior Journalist at LADbible. Stewart has covered the conflict in Syria for LADbible, interviewing a doctor on the front line, and has contributed to the hugely successful UOKM8 campaign. He is in charge of the LADbible Australia editorial content and social presence.

    X

    @stewartperrie

    Advert

    Advert

    Advert

    It's been a bit of an awkward moment for Kid Rock after he was seen drinking Bud Light.

    While this normally wouldn't be cause for a headline like 'Celebrity Drinks Beer', it's important considering the singer's history with the specific brand.

    Bud Light has had a hectic few months after unveiling trans influencer Dylan Mulvaney as an ambassador.

    The company sent packs of beer featuring her face to celebrate her first full year as an 'out-and-proud trans woman'.

    Advert

    They also involved her in their March Madness campaign and it sparked a lot of hate from conservative people.

    One of those individuals was Kid Rock, who was so angry at the thought of a trans person drinking his beloved beer that he uploaded a bizarre video to social media.

    Kid Rock, whose real name is Robert James Ritchie, showed himself shooting at cans of Bud Light to show his distaste for the Mulvaney campaign.

    "Grandpa is feeling a little frisky today," he said in his video.

    "Let me say something to y'all and be as clear and concise as possible," he continued before the camera panned to reveal he was holding the weapon. Kid Rock then shot some crates of Bud Light placed on a table in the distance.

    After planting holes in the cans, he felt the need to clarify the reasoning behind his unnecessary display of macho toxicity, addressing Bud Light directly.

    "F*** Bud Light and f*** Anheuser-Busch. Have a terrific day," the singer said.

    That was in April and fast forward to August and it seems like his anger has calmed down a little.

    TMZ posted photos of Kid Rock at a Colt Ford concert in Nashville on August 17 with an unmistakable blue can of Bud Light in his hands.

    Well, safe to say people on social media had a field day with the news.

    He hasn't spoken out yet on the issue so we'll have to wait and see whether he's changed his mind on the beer or it was simply a coincidence.

    Kid Rock wasn't the only person to be upset by the Dylan Mulvaney campaign.

    Loads of people turned their backs on the brand and it ended up causing Bud Light to lose its title as America's favorite beer.

    It was kicked off its throne by Modelo Especial - a beer owned by Grupo Modelo, a large brewery in Mexico, which also includes export brands such as Corona and Pacifico.

    By early June, Bud Light represented 7.3 percent of US retail-store beer sales across four weeks compared to Modelo, which represented 8.4 percent according to consulting firm Bump Williams' analysis of Nielsen data, cited in The Wall Street Journal.

    Choose your content:

    3 hours ago
    8 hours ago
    a day ago
    • Theo Wargo/Getty Images
      3 hours ago

      NBC host Sara Gore announces breast cancer diagnosis live on air

      The diagnosis came as ‘an emotional blow’ for the star despite her strong family history of the disease

      Celebrity
    •  VALERIE MACON/AFP via Getty Images
      8 hours ago

      Britney Spears formally charged in California with driving under influence

      The singer was arrested last month after driving 'erratically' on a southern Californian highway

      Celebrity
    • Jim Spellman/Getty Images
      a day ago

      Vampire Diaries alumni Ian Somerhalder details how he overcame 8-Figure debt

      The 00's icon was hit by a crippling debt he struggled to get out of after a business deal went awry.

      Celebrity
    • Michael Tullberg/Getty Images
      a day ago

      Hereditary disorder contributed to Days of Our Lives star Patrick Muldoon’s death

      The Starship Troopers star was 57 when he suffered a heart attack at home in Beverly Hills on April 19.

      Celebrity
    • Governor of California says he's 'seen enough' and 'bans' Kid Rock from the state
    • Disturbing Kid Rock lyric resurfaces after he's revealed to headline Turning Point USA alternate halftime show
    • New poll reveals the number of Americans who think Congress is doing a good job
    • Woman files lawsuit against dairy farm over claim that drinking raw milk 'led to miscarriage'