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Sugar baby who earns staggering amount per month explains strict rules men have to follow

Home> Community> Life

Published 13:58 8 Oct 2025 GMT+1

Sugar baby who earns staggering amount per month explains strict rules men have to follow

Connie Keast knows how to handle the sugar baby lifestyle after becoming one four years ago

Emily Brown

Emily Brown

Featured Image Credit: SWNS

Topics: Money, Sex and Relationships, Life, Jobs

Emily Brown
Emily Brown

Emily Brown is UNILAD Editorial Lead at LADbible Group. She first began delivering news when she was just 11 years old - with a paper route - before graduating with a BA Hons in English Language in the Media from Lancaster University. Emily joined UNILAD in 2018 to cover breaking news, trending stories and longer form features. She went on to become Community Desk Lead, commissioning and writing human interest stories from across the globe, before moving to the role of Editorial Lead. Emily now works alongside the UNILAD Editor to ensure the page delivers accurate, interesting and high quality content.

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A British woman who now rakes in the money through her sugar baby lifestyle has opened up about the strict rules her male clients have to follow in order to maintain their relationship with her.

Connie Keast decided to take up the 'sugar baby' lifestyle four years ago and has described her experience as 'great', noting that she's 'basically self-employed' and gets to choose who she works with, when she works, and how much she charges.

The 36-year-old lives on a narrowboat in Bristol, UK and documents her experiences in the sex industry in an online blog, where she details her time enjoying expensive trips, tucking into fancy meals and being pampered with gifts from her clients.

"I eat a lot and drink a lot. I am always been taken out for something to eat or something to drink - so not so good for the waist line," Connie joked.

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Through her work, Connie also has sex with clients - some of whom she admitted she finds 'unattractive'. Her youngest client is in his early 40s, with the oldest at 77.

Connie Keast lives on a narrowboat in England (SWNS)
Connie Keast lives on a narrowboat in England (SWNS)

"I've met people that I wouldn't meet otherwise - people with lots of money," she continued. "I've not had the money when I've been in a relationships to do those things. So it's just nice to to well treated."

Of course, Connie makes sure her time is worthwhile and charges good money for her time, earning £3,000 ($4,024) per month. However, she also has clear guidelines for the job to make sure she doesn't put her career at risk.

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The secret to being successful as a sugar baby, Connie claimed, is not to fall in love with her clients - a rule she makes easier through the clients she accepts.

"Most of them are older than me anyway," she said. "When you're involved with somebody in their 60s or 70s, I'm in my mid-30s, I wouldn't want to be in a relationship with them anyway.

"I know it's never going to happen. I know it's not an option."

Connie also admitted that 'quite a few' of the men she's involved with are married, but she does not have sexual relationships with people around her age who are married with children.

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Connie has rules around her clients to stay professional (SWNS)
Connie has rules around her clients to stay professional (SWNS)

She explained: "A man can love his wife and have a very good relationship with his wife, but also have sex with somebody else. I don't have sex with people that are my age that are married.

"It could be quite damaging. But I think lots of older men in their 60s and 70s, they still have that desire, that need, which is not being fulfilled at home.''

While Connie isn't looking to fall in love with a client, she does hope to settle down and have a relationship one day.

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In the meantime, however, she's happy with her job and has put together a six-point guide to help other people who may be considering life as a sugar baby, which is as follows:

1) Do you enjoy meeting and getting to know people from different backgrounds?

2) Can you have sex with men who you don’t fancy, and more to the point, look like you’re actually enjoying it?

3) Are you confident enough to get naked in front of someone you’ve just met and have sex with the light on? (Most men like to see what they’re paying for).

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4) Are you sufficiently emotionally unavailable? (If you’re not sure, have you ever had a one-night stand and not remembered their name in the morning? If so then you’re probably fine).

5) Are you able to say no and set boundaries? Alternatively, if you can’t say no, are you prepared to do anything? (Because you’d better be).

6) Do you like money?

If the answer to these questions is no, it's probably not the lifestyle for you.

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