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Kanye West says he's been 'beaten to a pulp' after losing $1 billion in deals
Home>Celebrity
Published 10:45 30 Oct 2022 GMT

Kanye West says he's been 'beaten to a pulp' after losing $1 billion in deals

The rapper has been dropped by various brands in the wake of his anti-semitic comments

Jess Hardiman

Jess Hardiman

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Featured Image Credit: Shutterstock

Topics: Kanye West, Celebrity

Jess Hardiman
Jess Hardiman

Jess is Entertainment Desk Lead at LADbible Group. She graduated from Manchester University with a degree in Film Studies, English Language and Linguistics. You can contact Jess at [email protected].

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Kanye West has said he’s been ‘beat[en] to a pulp’ amid backlash from his anti-semitic comments, which saw him lose more than $1 billion in deals.

West came under fire for recent anti-semitic comments about ‘going death con 3 on Jewish people’, which got him banned from Twitter.

He was also kicked off Instagram for saying: "Ima use you as an example to show the Jewish people that told you to call me that no one can threaten or influence me."

West later addressed what he said on Piers Morgan Uncensored, admitting that he had been racist towards the Jewish community:

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Earlier this week, Adidas announced it was cutting ties with West, saying it ‘does not tolerate anti-semitism and any other sort of hate speech’, while other brands that have dropped West also include Gap, CAA and Balenciaga, while a Vogue spokesperson also stated that they had 'no intention' of working with the rapper again in the future, as per Page Six.

No doubt each loss has come as a huge blow to the rapper, but Adidas is thought to have been the hardest-hitting, with Forbes reporting that the sportswear brand accounted for $1.5 billion of his net worth.

West is now saying that he has been ‘beat[en] to a pulp’ and that ‘unknown powers’ are trying to ‘destroy’ his life.

He also demanded to 'see the contracts’, referring to the deals that he has lost in the wake of the backlash.

The star said on Instagram: “While I’m still allowed on Mark Zuckerberg platform, I’m going to this again. Let’s see the contracts – the film contracts, the sports contracts, the music contracts, the mortgages. Let’s see the contracts.

“So we can or better yet will do better business. I’ve been beat to a pulp and there’s still no accountability.”

West said he has been 'beat to a pulp'.
Instagram/@kanyewest

In the caption, he added: “The ‘unknown powers’ are trying to destroy my life off of a tweet So does this prove that my so called suspicion was true? Leading with love. This is #lovespeech.”

In another previous Instagram post, West claimed that he lost $2 billion in one day after a number of companies cut ties with him over his comments.

In the post, captioned 'Love Speech', he wrote: "Ari Emanuel. I lost 2 billion dollars in one day. And I’m still alive. This is love speech. I still love you. God still loves you. The money is not who I am. The people is who I am."

Emanuel is the CEO of Endeavor, a holding company for talent and media agencies, who recently urged companies to stop doing business with West.

UNILAD has reached out to a representative for West for comment.

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