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'Make America Go Away' spoof MAGA caps see popularity surge amid Greenland crisis and one nation is buying the most

Home> News> World News

Published 10:19 21 Jan 2026 GMT

'Make America Go Away' spoof MAGA caps see popularity surge amid Greenland crisis and one nation is buying the most

The caps are currently retailing for around $48

Niamh Shackleton

Niamh Shackleton

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Featured Image Credit: Kristian Tuxen Ladegaard Berg/NurPhoto via Getty Images

Topics: Donald Trump, Greenland, Politics, Fashion

Niamh Shackleton
Niamh Shackleton

Niamh Shackleton is an experienced journalist for UNILAD, specialising in topics including mental health and showbiz, as well as anything Henry Cavill and cat related. She has previously worked for OK! Magazine, Caters and Kennedy.

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Spoof caps that poke fun at Donald Trump's 'Make America Great Again' slogan have seen a surge in popularity amid the president's plans to acquire Greenland.

Trump allegedly wants to buy Greenland for security purposes but the island, which is part of the Kingdom of Denmark, has made it clear that it not on the market.

In fact, people are so aggrieved about Trump's plans that one Danish politician told the president to 'f**k off' in a very heated speech.

European Parliament Member Anders Vistisen said: "Dear President Trump, listen very carefully. Greenland has been part of the Danish Kingdom for 800 years. It is an integrated country. It is not for sale."

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He went on: "Let me put this in words you might understand: Mr. President, f**k off."

Trump is trying to get his hands on Greenland (Anna Moneymaker/Getty Images)
Trump is trying to get his hands on Greenland (Anna Moneymaker/Getty Images)

And Vistisen isn't alone in his feelings of wanting to America to back off; spoof 'Make America Go Away' caps have been surging in popularity as people continue to push back against Trump.

The novelty headwear is being sold via Support Greenland and are currently retailing for around 48 bucks.

As well as their alternative spin on MAGA, the website is selling 'NOT FOR SALE' caps that have Greenland's flag on it.

The founder of one group selling the hats, Victor Schøtt of Greenland Support, has spoken to Business Insider about the caps' popularity.

Schøtt launched his website last month and is now selling a few hundred caps each week — and it's Americans buying the most.

"The United States is first with around 50 orders the last couple of days, then we have Denmark with 45, and then we have Germany, Ireland, the United Kingdom, Sweden at around 20 each," he said.

The caps have seen a surge in popularity amid the ongoing tensions (Juliette Pavy/Bloomberg via Getty Images)
The caps have seen a surge in popularity amid the ongoing tensions (Juliette Pavy/Bloomberg via Getty Images)

All money raised on the website will go to Greenlandic Children and The Red House Greenland Foundation.

The headwear designs were originally created by Copenhagen vintage clothing store owner Jesper Rabe Tonnesen, says Euro News.

The first cap designed by Tonnesen featured a play on words 'Nu det NUUK!', which is a twist on the Danish phrase 'Nu det nok' meaning 'Now it’s enough' while incorporating Greenland's capital into the slogan.

Tonnesen first launched the hats last year but didn't get many sales. However, in the wake of the tensions between Greenland and America sales have spiked.

"When a delegation from America went up to Greenland, we started to realise this probably wasn’t a joke — it’s not reality TV, it’s actually reality," Tonnesen said of the current situation.

"So I said, 'OK, what can I do? Can I communicate in a funny way with a good message and unite the Danes to show that Danish people support the people of Greenland?'"

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