Featured Image Credit: Rockstar Games
Topics: Gaming, Business, Technology, News, Grand Theft Auto, Rockstar Games
Niamh Shackleton
Topics: Gaming, Business, Technology, News, Grand Theft Auto, Rockstar Games
GTA fans should prepare to fork out a fair amount of cash to get their hands on the sixth edition of the popular game.
An official date for GTA 6's release is yet to be confirmed, but it's expected to hit shelves later this year.
One of the game's last major updates was issued that month, it was confirmed that the GTA 6 is still on track for its Fall release.
Take-Two, Rockstar Games' parent company, said in a February investor report: "Looking ahead, this calendar year is shaping up to be one of the strongest ever for Take-Two, as we plan to launch...Grand Theft Auto VI in the Fall."
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While an aroundabouts release date has been revealed, a price tag has not.
GTA 5, which was released in September 2013, was priced at $59.99 for a standard edition on most platforms, $79.99 for a Special Edition, and $150 for an exclusive GameStop edition.
It earned a staggering $800 million in just one day, Variety reported at the time. And it wasn't long until it hit $1 billion in revenue — three days, to be exact.
Now, experts have shared their predictions for GTA 6's potential price tag.
One person to have weighed in on the matter is Michael Pachter, the managing director of equity research at Wedbush Securities.
"We think the company has plans to sell the game at a previously unheard of price point, and suspect that management can offer consumers an incentive to pay $100 or more per unit by rewarding them with a large amount of in-game currency to be spent in GTA Online," he said, as per VGC.
"There is precedent for integrating an online game experience with a premium game, as Activision did so with both Call of Duty Warzone and Call of Duty Mobile content prior to the release of its annual Call of Duty premium installment."
He continued: "In Activision’s case, the integration led to a 40 percent increase in sales of Call of Duty premium; in Take-Two’s case, we think a successful integration of GTA Online and GTA VI can lead to a $100 price point for the premium game."
Experts have also weighed in on how much money GTA 6 might generate.
While it took GTA 5 three days in make $1 billion, it's predicted that Rockstar will hit this sum in pre-orders alone for GTA 6.
Yoshio Osaki, CEO of IDG Consulting, dubbed the game 'one of the biggest entertainment launches in history, not just in games but for all of media'.