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Steve Jobs' 'beer test' interview technique broken down by recruiter

Home> News

Updated 08:51 6 Mar 2024 GMTPublished 13:56 1 Mar 2024 GMT

Steve Jobs' 'beer test' interview technique broken down by recruiter

The Apple co-founder had an unusual approach to interviews

Emily Brown

Emily Brown

An intriguing 'beer test' interview technique adopted by Steve Jobs has been broken down by a recruiter as she shares her thoughts on whether it really works.

If you're reading this article on your iPhone, then you probably don't need me to tell you that Apple co-founder Jobs did a pretty good job of building up his company.

Prior to his death in 2011, Jobs worked as the CEO of the tech company which has largely taken over the world - and in order to do that, he had to hire some reliable people.

Rather than grilling potential new Apple employees in a stuffy office, however, Jobs is said to have adopted a more unusual technique that became known as the 'beer test'.

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While weighing up candidates, Jobs asked them to take a walk and even enjoy a beer with him, in the hope of helping them loosen up while he learned more about them.

After hearing about Jobs' approach to interviewing, senior executive recruiter Eleanor shared her thoughts with UNILAD and discussed whether the 'beer test' can really help determine someone's ability to do the job.

Steve Jobs hoped to loosen people up with the beer test.
Justin Sullivan/Getty Images

Having worked for years looking for the perfect candidates, Eleanor said: "I think it's actually a really good idea.

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"Anything that can make your candidate feel a little bit more at ease, and therefore a little bit more able to talk truthfully about their experience and honestly about their experience is just a tick for me."

Eleanor claimed that putting a candidate at ease allows the interviewer to get 'so much more out of them in terms of detail, in terms of transparency, in terms of them talking about their failures', versus when a candidate is 'very nervous'.

Eleanor works as a senior executive recruiter.
Supplied

"I personally think casual interviews and informal interviews are the best kind of interviews," Eleanor said. "I'm so informal in my interviews - there's no negative, in my opinion, to be in really informal in an interview, you only get more of the real person out.

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"So for [Jobs' technique], I really like that style and do think it gets the most out of people."

During his interviews, Jobs is said to have asked candidates a range of questions including, 'when was the last time you accomplished something?', and 'what did you do last summer?'

The Apple co-founder was obviously trying to learn more about his candidates with these types of questions, and Eleanor commended this 'open' approach.

"I find these to be questions that people can add a bit of personality to - they can take it in any which way they want," she said.

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The questions are designed to bring out your true self.
Smith Collection/Gado/Getty Images

"They're a little bit broad in terms of questions, so I think anything that unpicks people a little bit or puts them at ease are good interview questions."

However, if you're faced with an interview question that catches you off guard and makes you nervous, Eleanor stressed that you shouldn't blurt out the first answer that comes to mind.

"The first thing that jumps into your head, it's not necessarily the best answer," Eleanor said.

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Instead, she encouraged candidates to take a second to think about their response, or tell the interviewer: "Oh, that's a really good question. Let me take a second to think about that."

The recruiter stressed that companies aren't expecting candidates to 'tick 100 out of 100 boxes', so urged people to 'chill, relax, be yourself [and] be honest'.

Featured Image Credit: Supplied/Justin Sullivan / Staff

Topics: Apple, Technology, Life

Emily Brown
Emily Brown

Emily Brown is UNILAD Editorial Lead at LADbible Group. She first began delivering news when she was just 11 years old - with a paper route - before graduating with a BA Hons in English Language in the Media from Lancaster University. Emily joined UNILAD in 2018 to cover breaking news, trending stories and longer form features. She went on to become Community Desk Lead, commissioning and writing human interest stories from across the globe, before moving to the role of Editorial Lead. Emily now works alongside the UNILAD Editor to ensure the page delivers accurate, interesting and high quality content.

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