unilad homepage
unilad homepage
  • News
    • UK News
    • US News
    • World News
    • Crime
    • Health
    • Money
    • Sport
    • Travel
  • Music
  • Technology
  • Film and TV
    • News
    • DC Comics
    • Disney
    • Marvel
    • Netflix
  • Celebrity
  • Politics
  • Advertise
  • Terms
  • Privacy & Cookies
  • LADbible Group
  • LADbible
  • SPORTbible
  • GAMINGbible
  • Tyla
  • UNILAD Tech
  • FOODbible
  • License Our Content
  • About Us & Contact
  • Jobs
  • Latest
  • Archive
  • Topics A-Z
  • Authors
Facebook
Instagram
X
Threads
TikTok
YouTube
Submit Your Content
Scientists explain why 'mankeeping' is the reason women are 'quiet-quitting' relationships
Home>News>Sex & Relationships
Updated 19:54 19 Jun 2025 GMT+1Published 19:52 19 Jun 2025 GMT+1

Scientists explain why 'mankeeping' is the reason women are 'quiet-quitting' relationships

It's all to do with a 'male friendship recession' where women are apparently picking up the slack...

Liv Bridge

Liv Bridge

google discoverFollow us on Google Discover
Featured Image Credit: Getty Stock Image

Topics: Mental Health, Psychology, Sex and Relationships

Liv Bridge
Liv Bridge

Liv Bridge is a digital journalist who joined the UNILAD team in 2024 after almost three years reporting local news for a Newsquest UK paper, The Oldham Times. She's passionate about health, housing, food and music, especially Oasis...

X

@livbridge

Advert

Advert

Advert

Scientists say there's a new phenomenon that is making women 'quit' relationships with the opposite sex for good, called 'mankeeping'.

Women are apparently quitting heterosexual relationships on an unprecedented scale due to a reported spike in unmanageable emotional labor, aggravated by what experts say has been propelled by a 'male friendship recession'.

Loneliness was declared a national epidemic by the former US Surgeon General Vivek Murthy in 2023, and according to recent polls, young men in America between the ages of 15 to 34 are said to be among the loneliest in the Western world.

In the past three decades, men's social networks have apparently diminished in comparison to women, prompting many men with fewer close ties with their bros to rely on the women in their lives for support.

Advert

Women are reportedly making up for the lack of male friendships for their partners (Getty Stock Image)
Women are reportedly making up for the lack of male friendships for their partners (Getty Stock Image)

Now, a new psychology study has revealed that shrinking friendship circles among men has taken a toll on their female partners, with women reportedly opting to spend their lives in solitude rather than pick up the pieces of the added emotional labor.

This emotional dependence has been piling on excessive pressure on women, the paper published in Psychology of Men & Masculinities reveals, which Stanford researchers theorize as a concept they call 'mankeeping'.

"Mankeeping refers to the efforts women make to compensate for men’s thinner social networks, which can strain their time and well-being," the study reads.

Experts say male loneliness is an epidemic in the US, particularly affecting younger men (Getty Stock Image)
Experts say male loneliness is an epidemic in the US, particularly affecting younger men (Getty Stock Image)

"Specifically, 'mankeeping' is defined as the labor that women take on to shore up losses in men’s social networks and reduce the burden of men’s isolation on families, the heterosexual bond, and on men."

They claim the rise of this phenomenon adds another layer to add to the heap of gender inequality women face inside their homes and in their romantic relationships.

Angelica Ferrara, lead author of the paper and postdoctoral scholar at the Clayman Institute for Gender Research at Stanford University, says the research reveals women spend several hours every week assisting the men in their lives with their emotional and social well-being.

She said 'mankeeping' like this is largely invisible and doesn't just apply to their partners but also their family members, coworkers and/or friends.

The problem has apparently become so bad women would rather not have relationships with men (Getty Stock Image)
The problem has apparently become so bad women would rather not have relationships with men (Getty Stock Image)

The paper breaks down the theory into three components: emotional support, building social networks and teaching social skills.

It argues women 'tend to provide increased emotional support to men who do not have it elsewhere' and that this provision is a 'form of labor' and 'burden on their time' that is not 'equally reciprocated'.

The toxic combination is so bad it's reportedly putting women off from relationships and causing them to 'quiet-quit', where they mentally check out but remain physically around.

Another study similarly found a staggering 23 percent of women are now less likely to want to date than men after finding they've invested too much emotional labor in prior relationships.

Choose your content:

Just now
an hour ago
3 hours ago
4 hours ago
  • Getty Stock Images
    Just now

    Boy, 11, dies from rabies after bat lands on face as experts warn he wasn't bitten

    The boy was spending the Summer in a cottage with his family in Ontario, Canada, when he encountered a bat

    News
  • X/TelegraphDucker
    an hour ago

    Iran soccer team leaves final note after leaving World Cup as they slam rules

    Iran previously left a note which called out their Mexico travel in light of tensions in the US

    News
  • Anna Moneymaker/Getty Images
    3 hours ago

    Trump threatens to break law over birthright citizenship as Supreme Court strikes down executive order

    The president is already making plans on how he might be able to work around the Supreme Court's ruling

    News
  • Buzz Westfall Justice Center
    4 hours ago

    Police release wild footage of 'prison riot' after prisoners complained about three conditions

    Officials have also released a 100-page report detailing the disturbance

    News
  • 'Solo Maxxing' is the new trend changing how young adults look at relationships
  • ‘World’s top couple’s therapist’ reveals the one surprising behavior in people’s relationships that ‘scares her’
  • Psychologist reveals four phrases that can instantly ruin relationships and they might surprise you
  • Study explains why the urge to 'bite or squeeze' your partner to death is completely 'normal'