Molly-Mae’s Brand Hiring For Job That Pays Just 50% Of UK Average Salary


Molly Mae's Brand Hiring For Job That Pays Just 50% Of UK Average Salary@mollymae/Instagram

Molly-Mae Hague’s self-tanning brand, Filter, is on the hunt for applicants for a job that pays just 50% of the UK average salary.

The listing for ‘Social Media Content Creator’ popped up on Indeed two days ago with the offer of a full-time role for someone to ‘play a fundamental role in the day to day management of the social channels for a fast growing and thriving tanning brand’.


Responsibilities include ‘ensuring social media posts are being delivered effectively’ and ‘providing a detailed posting strategy’, while applicants are required to have ‘two years experience in a similar role’ as well as a ‘passion for social media’.

The salary offered for the role has a minimum of £16,845, which works out as similar to those earning the UK Living Wage of £9.90 working 47 weeks per year – around £16,750.

According to Glassdoor, the average base pay for a social media content creator is £31,400, with £20,000 being on the ‘low’ end of the spectrum, and £49,000 on the higher end.


Taking those figures into account, the job at Filter offers just over 50% of the average UK salary for the role, and apparently a very low figure for those familiar with the business.

Hague, who started Filter in 2019, has recently come under fire after an interview emerged of her claiming that ‘if you want something enough you can achieve it’, despite the fact everyone comes from ‘different backgrounds’ and has ‘different financial situations’.

The 22-year-old said that ‘we all have the same 24 hours in a day’, and said she has ‘worked my absolute arse off’ to get to where she is now.


After footage from the interview went viral, social media users responded to argue that Hague gained fame through her appearance on the fifth series of Love Island, with many denying that the reality show counted as her having ‘worked her arse off’.

It must be said that even someone working to the best of their ability would not be able to earn as much money as Hague, who is worth around £2 million, on a salary of £16,845 – at least not without putting a lot of years into the role, and without spending a penny in the meantime.

Hague has since apologised for her comments on the podcast, saying she was sorry to the people who had been ‘affected negatively or misunderstood the meaning of what [she] said’.


The reality TV star added that her intentions were only ever to tell her story and ‘inspire from [her] own experience’.

If you have a story you want to tell, send it to UNILAD via [email protected]

Topics: Celebrity, filter, job, Love Island, Now


  1. Indeed

    Social Media Content Creator

Emily Brown
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